August 10, 2012–As all economies are facing hard times enterprises around the world are looking for ways to do more with less. The focus of the upcoming Big Data World Europe event being held in London on September 19th and 20th offers a simple solution – big data analytics. According to the article, “Investment in Big Data Solutions ‘Can Save Firms Millions’”, on Kognitio, most enterprises are sitting on all the data they need and then some.
As the article explains,
“Founder of Visualising Data Andy Kirk said data needs to be “crafted into information” in order to form decision-making, with analytics solutions delivering the means of managing large volumes of digital records. He explained data visualization can provide a means of both understanding and communicating the results of queries, potentially providing firms with a competitive advantage.”
This particular combination of powerful analytics and user-friendly data visualization is becoming more and more popular among analytics providers tuned in to the needs of companies. One such provider is Digital Reasoning. Their Synthesys platform is powerful enough to handle any data and can be integrated with existing data visualization software. We expect as more companies reduce their budgets around the globe more analytics providers will turn their attentions to creating better data management solutions.